The Role of HR in the Emerging Startup Trend Post Covid-19

Since 2020 after the pandemic, the economy and labor market were altered from how we use to perceive them. In addition, the entire globe experienced a drastic shift in the technology used to keep in touch, the working environment, and how we go about work operations. Through all these changes (most organizations), the functions of HR have also been enhanced, with employees and employers looking at their Human Resources department for solutions.


Statistics show close to 75% of the workforce globally rely on their employers for guidance and support during this “new normal.” This means that it is up to HR to ensure that their workforce is equipped with the appropriate skills and capabilities to navigate various industries in the next few years. As a result, HR departments across the board are likely to strategize and take up new roles.


Organizational and Individual Resilience


The HR will be tasked with ensuring that all employees are taken care of from a holistic point of view by merging physical aspects with the three vital essentials: spiritual, emotional, and mental well-being. This means that HR will be tasked with incorporating well-being as a critical strategy geared towards workforce retention.


Since most employees have adapted to working remotely, it is up to HR to ensure that all employees in and out of the office get the same benefits. Providing these employees with a strong sense of belonging in the organization is a step in the right direction.


Safety and Trust


During this transition to digital solutions and nurturing a data culture within the business, HR is better positioned to build an ethical and responsible workforce. However, most companies are skeptical about adopting AI in their operations over data security concerns. For example, 67% of HR professionals and managers feel that the technology is prone to a data breach.


However, the main concern is the intrusion of privacy among employees and employers alike. With Human Resource professionals using the same type of tech, it will be up to them to lead by action. By partnering with experts in technology, communication, finance, and facilities, it will be easier for HR to develop a strategy to return to the workplace.


Enhancing Innovation and Creativity


HR’s role will evolve to ensure that the current workforce and those recruited have sufficient skills and capabilities as business operations change. It will be up to the HR department to ensure that employees have upskilled and reskilled to perform their duties.


With everything changing after the pandemic, the Human Resources department will be required to assess shifts and competition in the industry. This will result in new job positions for employees with a particular skillset suitable for the organization’s current economy and future success.


One of the positions that HR is likely to envision is the Virtual Reality Immersion Counselor, as most meetings and operations transition into the virtual space. Such positions and other related posts will be vital for transforming organizations into virtual platforms, which requires the HR department to make a market assessment and isolate vital roles for the future.